When I was designing Prime Finishes logo they requested something bold and modern to make them stand out among the other painting companies in this area. They didn't want a spectrum of colors, but instead focused on one, striking yellow that helped us achieve our goal for an eye catching brand!
The logo mark is designed to look like a painter finishing up a job, but also has the shape of "P" for Prime Finishes. This design not only shows what this company does; it helps identify them uniquely as well!